Data protection guidelines
Thank you for your interest in our website.
Protecting your personal data is very important to us.
The following text informs you in detail about how we handle and protect your data.
Storage of access data on server log files
You can visit our website without entering personal data. We only save access data in so-called server log files, for example the name of a requested file, the date and time of retrieval, the data volume transferred and the requesting provider. These data are exclusively used to ensure a trouble-free operation of the website and they are evaluated to improve our services. They do not allow any conclusions to be made with regard to your person.
Data collection and use for contract processing
We collect personal data only if you provide your data voluntarily in the context of ordering products or contacting us (eg. using the contact form or email). From the relevant input form(s) you can see what data is collected. We use the data provided by you to process contracts and inquiries. When contract processing is completed data is blocked for further use and deleted upon expiry of retention periods defined by fiscal and commercial law unless you have given consent to further usage or if we reserve the right to legally admissable data usage going beyond this, see information below.
Data transfer for contract performance
In order to process the contract we forward your data to the hired transport company, where necessary to deliver the ordered goods. Depending on the payment service provider you have chosen, we forward necessary payment details to the bank in charge and - if applicable - to the payment service provider commissioned by us or the payment service you have selected.
Data use for email advertising without newsletter registration and the right to object
If we receive your email address in the process of a goods or service sale and you did not object, we reserve the right to send you offers for similar products to which you purchased via email. If you do not wish to receive these emails send us a message using contact details below or via the link provided in the email, at no further cost other than the transmission costs at basic tariffs.
Google Ads Remarketing
We use Google Ads to advertise this website in Google search results and on third-party websites. For this purpose, the so-called remarketing cookie is set by Google when you visit our website, which automatically enables interest-based advertising by means of a pseudonymous cookieID and on the basis of the pages you have visited. This serves to protect our legitimate interests in optimal marketing of our website, which outweigh our interests in the context of a balancing of interests in accordance with Art. 6 Para. 1 S. 1 lit. f DSGVO. After the end of the purpose and the end of the use of Google Ads Remarketing by us, the data collected in this context will be deleted.
Further data processing will only take place if you have consented to Google linking your web and app browsing history to your Google Account and using information from your Google Account to personalise the ads you see on the web. In this case, if they are logged into Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing. For this purpose, your personal data will be temporarily linked by Google with Google Analytics data in order to form target groups.
Google Ads is an offering of Google Ireland Limited, a company incorporated and operated under the laws of Ireland with its registered office at Gordon House, Barrow Street, Dublin 4, Ireland (www.google.de).
Insofar as information is transferred to Google servers in the USA and stored there, the American company Google LLC is certified under the EU-US Privacy Shield.
A current certificate can be viewed here. Based on this agreement between the USA and the European Commission, the latter has determined an adequate level of data protection for companies certified under the Privacy Shield.
You can deactivate the remarketing cookie via this link. In addition, you can obtain information from the Digital Advertising Alliance about the setting of cookies and make settings in this regard.
Use of data for postal advertising and your right to object
In addition, we reserve the right to save your first and last name, mailing address and - if we have received this additional information from you as part of the contractual relationship - your title, academic status, date of birth and occupation, branch or business name for our own advertising purposes, eg. for sending interesting offers and information on our products by post. You can object to the storage and use of your data for these purposes at any time by sending a message to the contact address below.
Data protection declaration for the use of Hotjar
Use of Google Fonts
This website integrates external fonts from Google Fonts. Google Fonts is a service of Google Inc. (USA). The fonts are integrated by calling up a server at Google in the USA, whereby it can be assumed that requests will be saved by Google. You can find more information on the Google Fonts FAQ under https://developers.google.com/fonts/faq#what-does-using-the-google-fonts-api-mean-for-the-privacy-of-my-users or the Google data protection notice at https://www.google.de/intl/de/policies/.
Use of Google Analytics for web analysis
This website uses Google Analytics, a web analytics service provided by Google, Inc. (www.google.de). Google Analytics uses for example "cookies" which are text files placed on your computer to help the website analyze how users use the site. The information generated by the cookies about your use of the website will usually be transmitted to and stored by Google on servers in the United States of America. In case IP anonymization is activated on this website, Google uses your IP address in a truncated form within European Union member states or in other signatories of the Agreement on the European Economic Area. Only in exceptional cases the full IP address is transmitted to servers of Google in the US and truncated there. Google Analytics will not associate your anonymized IP address transmitted by your browser with any other data held by Google. Furthermore you can prevent the collection of data generated by the cookie and related to your use of the website (incl. your IP address) by Google and the processing of these data by Google by downloading and installing a specific browser plugin available by using the following link: http://tools.google.com/dlpage/gaoptout?hl=en
Data protection declaration for the use of Google +1
Erfassung und Weitergabe von Informationen:
The +1 button lets you publish information worldwide. Via the Google +1 button, you and other users receive personalized content from Google and our partners. Google stores both the information that you entered for a piece of content +1 as well as information concerning the page you were visiting when you clicked on +1. Your +1's can be shown as tips together with your profile name and photo in Google services, such as search results or your Google profile, or in other places on websites and in ads on the Internet.
Google records information on your +1 activities to improve Google services for you and others. To be able to use the Google +1 button, you need a globally visible, public Google profile that must contain at least the name chosen for the profile. This name is used in all Google services. In some cases, this name can also replace another name that you have used when sharing content via your Google account. The identity of your Google profile can be displayed to users who know your e-mail address or have other identifying information about you. In addition to the above-described uses, the information you provide is used in accordance with the applicable Google data protection/privacy policies. Google may publish aggregate statistics regarding the +1 activities of users or disclose these to users and partners, such as publishers, advertisers or associated websites.
Use of Facebook Plugins
Our website also uses social plugins (“plugins”) provided by the social network Facebook, operated by Facebook, Inc., 1601 S. California Avenue, Palo Alto, CA 94304, USA (“Facebook”). The plugins are identifiable by a Facebook logo or the notice “Facebook Social Plugin.” For a full list of all Facebook plugins please see http://developers.facebook.com/plugins
When you visit a page of our website that contains such a plugin, your browser establishes a direct connection to Facebook servers. Facebook directly transfers the plugin content to your browser which embeds the latter into the website, enabling Facebook to receive information about your access to the respective page of our website, even if you do not have a Facebook account or if you are not logged into Facebook at this point in time. This information (incl. your IP address) is transmitted by your browser directly to a Facebook server of in the US and stored by it.
If you are logged into Facebook, your visit can be directly assigned to your Facebook account. If you interact with the plugins, for example by clicking the “Like” button or entering a comment, the corresponding information is transmitted from your browser directly to Facebook and stored by it. In addition, the information is published on your Facebook site and is made available to your Facebook friends.
If you do not want Facebook to connect the data concerning your visit to our website with your data already stored by Facebook, please log off Facebook before entering our website. Further you can fully block Facebook plugins by using add-ons for your browser, for example the "Facebook Blocker" (http://webgraph.com/resources/facebookblocker/) or the script blocker “NoScript” (http://noscript.net/).
Use of Instagram Social Plugins
Our website uses so-called Social Plugins ("Plugins") from Instagram, which is operating by Instagram LLC., 1601 Willow Road, Menlo Park, CA 94025, USA ("Instagram"). The Plugins are marked with an Instagram logo, for example in the form of an "Instagram camera". An overview of the Instagram Plugins and their appearance can be found here: http://blog.instagram.com/post/36222022872/introducing-instagram-badges
Right to information and contact options
You have the right to free information about the data we have stored about you and, if necessary, the right to correct, block or delete this data. If you have any questions about the collection, processing or use of your personal data, information, correction, blocking or deletion of data as well as revocation of any given consent or objection to a specific use of data, please contact:
Invalid individual provisions